East Coast Social Media for Schools Retreat

Join us for two days of learning, creativity, and connection.
This is not a sit-and-get workshop. Participants will learn practical strategies, create content, collaborate with peers, and leave with ready-to-use ideas they can implement immediately.

Whether you're new to school social media or looking to take your storytelling to the next level, you'll leave with a 2026 playbook focused on what's working right now.

Coming soon! We are planning an optional add-on networking event post-learning on Day 1! Information will be sent as soon as details are finalized!

Partners

We are excited to bring the East Coast Social Media for Schools Retreat to you at an affordable price, made possible through our partnership with Finalsite. We're grateful for their support in helping make this event possible! 

Register Today!

August 27-28

9 AM - 3 PM
Ulster BOCES
New Paltz, NY

Single Day: $100
Both Days: $150

Register on MyLearningPlan! Options include one-day registration or full two-day retreat experience. 

Registration Links

Two-Day Experience: 8/27-8/28

Register for Day 1: 8/27

Register for Day 2: 8/28 

Registering multiple people?
For every two participants from the same district or BOCES, receive a third registration free. Reach out before registering by filling out this form.

Presenters 

Join Andrea Gribble, founder of #SocialSchool4EDU and Jill Johnson, Ed.D., president of Class Intercom, at Ulster BOCES for two days of hands-on learning, collaboration, and practical social media strategies designed specifically for K-12 schools.

Andrea Gribble

 

ANDREA GRIBBLE

Founder of #SocialSchool4EDU

Andrea Gribble is on a mission to make every school’s story shine. As founder of #SocialSchool4EDU, she helps schools and districts celebrate students and staff while connecting with their communities through social media. She’s the author of Social Media for Schools: Proven Storytelling Strategies & Ideas for Celebrating Your Students & Staff – While Keeping Your Sanity and host of the weekly podcast Mastering Social Media for Schools.

 

Dr. Jill Johnson

President of Class Intercom

Dr. Jill Johnson touts over 30 years of experience in education and a proven student-driven social program track record. Her passion for and understanding of social media in the education landscape have allowed her to support educators and students on a national scale.

Prior to joining Class Intercom, Dr. Jill most recently served as a high school assistant principal where she successfully implemented student-led social media content creation programs, empowering students to actively participate in telling their school’s story.

Host

 

Holly Brooker Headshot

 

Holly Brooker

director of community relations
at ulster boces 

Holly Brooker is the Director of Community Relations at Ulster BOCES, where she has spent the past 30 years helping schools communicate with purpose and authenticity. A recognized leader in school communications, she was named the 2025 New York School Communicator of the Year and is a 2026 National School Communicator of the Year finalist. She oversees an award-winning team specializing in strategic communications, digital engagement, crisis communications, and storytelling. Holly is a passionate advocate for using social media to build trust and strengthen school-community relationships. 

About the Area